Saturday, July 28, 2007

Second Life Yummy Garden

Just once in a while you meet that occasional mouthwatering venue in Second Life. In response to my Brand Directory listing Gwen Kronsage tipped this venue in Second Life. While walking around in this virtual garden of delights I noticed quite a steady stream of visitors from every corner of the world.



This yummy garden is brought to us by Ben & Jerry's, the masters of icecream. Although BJ's must have got almost the same all-american image as the big M it's actually owned by Unilever, a Dutch multinational with over 400 well known brands.



The main venue holds a very colorfull factory, Ben & Jerry's First Environmental Factory with several dairy pastures and games. Upon entering the factory you'll get a floor plan and an overview of B&J's history.



The factory is a fun experience as you walk through the complete production process:

  1. Mix Making
  2. Flavouring
  3. Greenhouse
  4. Packaging
  5. Freezing



As an extra service there's the Ben & Jerrys orientation island, which is also in this ├╝bersweet candy-color style. A nice detail would have been to create a cream-topped hairdo, but maybe that would be too much for Second Life rookies.

SLURL: http://slurl.com/secondlife/Ben%20and%20Jerrys/128/128/0

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