Tuesday, December 16, 2008

Virtual Banking (19): BNP Paribas Hipihi

Among the first wave of Metaverse explorers we've seen quite a lot of banks explore Second Life, some of which have vanished without a trace, and some moved on to other worlds. Some stayed and opened up virtual shop in different worlds as well. One of these banks is the French BNP Paribas.

I've blogged the BNP Parisbas presence in Second Life in the blogpost Virtual Banking (8): BNP Parisbas in June 2007 and just ran into a video of the banker in the Chinese world of Hipihi (thanks to Metaverse 3d). Biggest challenge here was to find the < embed > button on the Japanese YouKu.com site to get the video on MindBlizzard, but finally I took a lucky guess, and viola, here it is.

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Monday, January 14, 2008

Scalability of SL

The major concerns the residents of Second Life had in 2007 were probably Scalability and Stability, and these were addressed in the Project Open Letter sometime mid 2007. In those days Second Life got laggy when there were more than 30K people online at the same time.

Yesterday Massively wrote on Jan. 15 stats for Second Life:
A peak concurrency of 61,560 (a new record!) at 1:45PM, and a minimum concurrency of 34,399 at 11:55PM. Median concurrency for the day was 46,627.

So where does this put Second Life in terms of maximum concurrency? In the same blogpost Massively provides some data for comparison:
For comparison purposes, Everquest's record concurrency is reported to have been approximately 90,000 which puts Linden Lab's virtual world more than two thirds of the way there in terms of usage.

People always boast about World of Warcraft, but those have different servers (serverclouds) for different continents, so you can't really test how much one grid can hold before falling down. A little while ago Aleister Kronos reported some concurrency stats for a number of worlds:

Scalability, max concurrency are all relative categories though, as each and every world uses its own technique (streaming, download client, java, flash and whatelse there is in variation). Second Life islands can hold 50 to 90 people at the same time, other NVE's can run 8,000 on a single server. It's architecture, infrastructure and all these little things. The bottomline is do we have a good experience when the world we're in is pushing its limits?

Some noticed a slight downfall in performance last weekend on Second Life, as they were pushing their max concurrency. Scripting, rezzing etc slowed down a bit. So perhaps it will be July 2008 before Second Life pushes beyond 80 K and year end may see 100K, but I know they're getting there. The new Windlight Client that's available is going to be the best tested client ever and the Linden QA team is trying to get rid of all that resource sucking stuff in there. I think 2008 shows promise for Second Life.

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Monday, December 10, 2007

Metaverse Update November / December

Last weeks have been either too busy to blog or too quiet (i.e. I'd taken some days off to spend some quality time with the RL family), so I've lost track of a couple of new metaversal releases. Here's a couple of tidbits from the other blogs:

Ambling in Second Life

Aleister has been quite busy in the past weeks and blogged on a wide variety of topics, here's a few picks:

Another report from Ambling in SL is titled "AOL Pointe RIP", and reads:

AOL opened their AOL Pointe island in Second Life around the start of the year. I rather liked it, as I wrote back in February. However, I heard quite a lot of sniping about the site thereafter, and rarely saw much sign of an emerging SL community. By the end of the Summer I was hearing the damning "ghost sim" in relation to it. So perhaps it should come as no suprise to find that AOL have pulled out of Second Life.According to this AOL blog:

AOL Pointe was built to provide a fun and engaging place for the Second Life community. We created this experience to learn more about virtual worlds and what people like and don't like.

It has been a fun and rewarding ten months, with streaming music (Rock and Roll Hall of Fame, Linkin Park, etc.), Sticky Wall contests, and Friday nights at Club AOL. We are grateful to the avatars who attended these events, as well as took advantage of places like the Centrifuge Skate Park and the Quiz Time Lounge.

We've gained a lot of insight from our participation in Second Life and we're now refocusing our efforts in virtual worlds. While we have closed AOL Pointe, you will soon be seeing more of AOL products and content across the metaverse. So stay tuned to aol.com for more information about when and where.

AOL are not the first company to follow this route, and certainly won't be the last. I would be curious to know the real story here... or rather, the full story. And what of the future? Will we see AOL3D next year? Or more dabblings in other virtual worlds, such as There or (if you want to go global) HiPiHi?I still liked the AOL build and am sorry to see them go.

AOL isn't the first company to leave Second Life but it's good to know they're still game for virtual worlds.

3PointD Crash

Another departure is even more stunning, as the one time leading metaverse blog 3PointD has collapsed without prior notice. I mean I've been bad at blogging for some time now, but Mark Wallace used to be a paid blogger. I'm wondering how the 3PointD sponsors (Electric Sheep Company) feel about their investment and publicity engine gathering metaversal dust.

KZero's metaversal marketing news

KZero's Nic Mitham must have been bought. His attention and anticipation of the arrival of Football Superstars has been incredible. Another FS snapshot series can be read here: Latest player and environment imagery from Football Superstars.

But there's more to be read at KZero:

You've been Metaversed

Where 3PointD crashed, stocks are going upward for Nick Wilson at Metaversed.com. After a hugely succesfull start up of the Things to Do group (spring 2007) there was the more or less succesfull Grid Safari (summer 2007) and a promising podcast series (Second Rant with Prokofy Neva - which sadly went down the drain. After a slight dip Metaversed came up with another smash hit, the Metanomics sessions (fall 2007) on virtual economy (allthough some argue that this is a sponsor event and you get all sorts of economy and financial hotshots telling you all about how it should be without ever having been in a virtual world themselves).

Latest addition to the Metaversed event line-up is the VBI sessions, the Virtual Business Innovators (winter 2007) which focusses on the native metaverse content creators and innovators, the "Virtual Brands" as KZero would call them. Too bad I missed the first session.

There's a downside to this though, as there's no longer room for fun sessions like the Geek Meets (not even the Gadgeteer sessions) because it's no longer attractive (sponsorwise). That's a problem when you have to make a living of blogging and depending on sponsorships. I can blog, be critical, have fun and not wonder if I can buy dinner tomorrow. Anyway, it just takes away a bit of the fun and puts a slight ? behind "objective journalism"

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Wednesday, August 22, 2007

Metaverse news august

Last week has been very busy with pressing Real Life projects, so I've not been following the news properly. Here's a round up of some interesting news from the virtual world blogoshphere:

Ambling in Second Life:

  • Brand Protection in Virtual Worlds

    The topic of branding should be close to the heart of any organisation setting up in a virtual world. In theory, this new environment should not pose any greater problem than existing communications channels, such as the web, TV or the printed word. However, there is one key difference between this and existing channels: it is an unknown.
  • Another Second Life Conference is Cancelled

    I have just received news that SLCC 2007 - Deutschland, due to be held from 21st to 23rd of September in Dusseldorf has been cancelled.

Virtual World News:


  • 15 Things You Should Know About vSide, The New 3D Facebook

    The Grid Safari group got the grand tour of recently launched vSide today by Doppelganger founder Andrew Littlefield. We took a long look around the entire system, and learned a whole truckload of new tricks in what has to be one of the best looking 3D social environments, if not the best, I've been in. vSide is a beautiful space for teenagers to hang out, socialize and listen to music. As Littlefield puts it, if Second Life is Myspace, then vSide is Facebook.
  • Google Earth + Skype + Multiuser = Unype

    Created as a free project by Holoscape Inc. founder Murat Aktihanoglu, Unype allows multiple users to interact with the Google Earth API together and speak to one another through Skype. While there has been much speculation about Google's plans for future virtual worlds, Unype demonstrates how easy it might be to put something really interesting together. It's in a very early beta stage, but at a tiny 210K download it's definitely worth taking a few moments to look at. (Unfortunately, Windows only at the moment.)


  • Conduit Social Gaming World Gets $5.5m Round

    Susan Wu, who was instrumental in arranging the Virtual Goods Summit I moderated a panel at in June, emailed me some embargoed news earlier today, and though I begged and pleaded, she asked me wait until midnight to post it. However, I see that the news is already out there, so I have to apologize to Susan and jump the gun, if only slightly: The news is that Charles River Ventures, where Susan is a partner, has just co-led a $5.5 million Series A financing of Conduit Labs,
  • Metaverse Roadmap to Singapore

    The fifth annual State of Play conference on legal and social issues in virtual worlds is under way this week in Singapore. I had to cancel my trip out there, which is a shame, since SoP is consistently one of the most interesting gatherings of VW thinkers. Jerry Paffendorf is there, though, and reports that the chin-wagging is already gathering steam.


  • Beastie Boys live in There

    Beastie Boys live in There. That’s live as in appearing in real-time as opposed to living in There, just in case you were wondering. As part of their recently agreed partnership, Capitol Music Group and There.com brought The Beastie Boys in-world on Monday night to hang-out with the residents. Other planned event sclude Korn, Yellowcard and Lily Allen.
  • HiPiHi announces global strategy

    HiPiHi announces global strategy. The Chinese 3D virtual world HiPiHi announced its global strategy on 20th August 2007 in Singapore,and has confirmed their strategic investors, including ngi group.


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