GMI Second Life survey

A large market research agency, Global Market Insite, conducted the largest SL surveys last month (close to 10,000 respondents).

The prime result of the survey was the finding (contrary to earlier surveys) that "Second Life is a burgeoning market for real-life brands and product promotion. Fifty-six percent of users believe Second Life is a good promotional vehicle. Only 16 percent say they would not be more likely to buy or use a brand that is represented in the Internet-based virtual world. "

Executive Summary

• 50% between 18-29 years old
• 67% Male
• 51% Married
• 38% University Undergraduate
• 27% Universtiy Postgraduate (master & doctorate)
• 60% Employed (full time)

Branches

• 12% Student
• 12% Retail
• 10% Computer industry
• 8% Banking

(Off all branches, 25% are employed as IT Professionals)

Educational Level

• 27% Management / Sr. Officers
• 25% Professionals

More stats can be found at Wagner Au's New World Notes blog.

Blogstats April

Well, I've started this blog in February, but only got serious somewhere this month.
The first 10 days of april saw an average of 5 visitors a day, the last 10 days an average of 146. So it's been a good month :)

Here's where our visitors came from:

1. Netherlands
2. Usa
3. Japan
4. Italy
5. Singapore
6. Denmark
7. Canada
8. United Kingdom
9. Australia
10. Belgium

Our top referrers:

1. Ambling in Second Life
2. Google
3. Technorati
4. 3pointD
5. Secondlife Blogo